News

iReality complete the deployment at Bro Park racetrack

The deployment of all sensors is now completed at Bro Park, for both the dirt track of 1915 meters, and turf track of 2085 meters. This also includes the four start lanes at the venue. The last part of the deployment of the cloud-based software StarController is on its way. For more information please drop […]
Read more

StarController supports visual sensors from Axis Communications

iReality’s patented software solution StarController is unique for creating real-time 4D data streams that enable the next generation of live sport content to enhance a greater experience for fans and athletes alike. For best performance and best customer experience iReality has chosen Axis Communications as a preferred supplier of hardware for arena/ racetrack sensor coverage. […]
Read more

Systems specialist and veteran entrepreneur joins iReality

Ulf Börjeson, the founder and main owner of R2M Group AB, a company specialized in developing and optimizing systems with the latest technologies and techniques in software, will join the iReality Advisory Board. Ulf has a long experience building companies and running industrial projects with high complexity. He founded and is the primary owner of […]
Read more

Deep tech advisor joins iReality

Arnold Andersson, the founder of Alta Gradus AB, a deep tech company focused on AI, Blockchain, and Cybersecurity, will join the team of iReality as a member of the iReality Advisory Board. Arnold has over 25 years of experience from ICT areas, including software development, integration, cloud services, cyber security and AI. Beyond serving as […]
Read more

iReality AB announces successful seed funding

iReality AB has completed a successful round of seed funding from existing shareholders. The funds raised will finance the development of the StarController platform, including new applications. It will also help complete the installation of the system pilot at Bro Park race track, iReality’s first commercial race track customer. The target is to have the […]
Read more